PortAventura Entertainment S.A.U., a subsidiary of Investindustrial, has signed a licensing agreement with Ferrari to build Ferrari Land, a new Prancing Horse theme park, inside the PortAventura resort and theme park outside Barcelona in Spain.
Ferrari Land will cover 75,000 square metres and include a variety of new and exciting attractions for Prancing Horse enthusiasts of all ages, including Europe’s highest and fastest vertical accelerator. An opportunity for the whole family to experience and discover the world of Ferrari.
More good news is that the first Ferrari-themed hotel is also to be built inside PortAventura and will be a luxury five-star establishment with 250 rooms, restaurants and a driving simulator.
The project will involve an overall investment of 100 million euro and the Ferrari theme park itself officially opens in 2016. PortAventura already welcomes 4,000,000 visitors a year, of whom 50% come from outside Spain.